Tuesday, October 28, 2008
Obama's Social Network
O'Hear states on ZDnet that Barak Obama has used digital campaigning to help build up support for his political campaign. He has launched his own social network called MyBarackObama.com. The site allows supporters to create a profile, blog their campaign experiences, plan and attend events, find other supporters, and help raise funds for the campaign. He was the first candidate to create a social networking site of his own.
"It's clear that the two main functions of Obama's social network is to help supporters organize events and connect locally with others, as well as raise the
cash needed to fund the campaign."
I believe that digital politics is good for the candidates and the country because now the candidates are able to reach a wide audience with less expenses. It is useful for the people and supporters to gain more information about candidates and their efforts in their campaign. Barak's decision to build his own social network was an intelligent thing to do because it invites more people to ban together as a community and get other supporters, raise money, and retrieve information. In addition to Obama's own social network he also has an official presence on Facebook and Youtube and also an unofficial presence on Myspace. On the contrary with his own social networking site people are more liable to be highly active members than on Myspace or Facebook where they just are being added to a group.
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