Tuesday, September 02, 2008
Blogging spurs competition when earning money
Kate Kaye from The Clickz Network, reports about new online blogging which companies arises some competition. She describes payperpost which is a blogging site that you must pay for. one site in particular is a paid blogging service called CREAMaid which also spawned with community and social networking in mind. This blogging system, which currently under construction in South Korea, is designed to unite bloggers who post about the same subjects through a "conversation widgets".
This system of connection is also meant to build traffic to many of the advertisers's sites through the links that are in the widgets posts."Advertisers first create a widget, and offer to pay bloggers to write about a
suggested topic. A blogger participates by plugging the widget into an
advertiser-inspired blog post. If the advertiser selects the blog post, it
automatically feeds through to the widgets featured across the spectrum of
participating blogs. The CREAM in the company name stands for Customer
Relationship Extension and Management."
"The company also uses the azure-hued promotional vehicle when surprising
bloggers in its network, a.k.a. "posties," during surprise "postie patrol"
excursions. The Publishers Clearing House-style drop-ins, combined with the
company's casual blog, forums, and the new Web video series, have given rise to
a communal feel among the posties, fueling their eagerness to produce paid posts."
Marketing firms are figuring how to use the blogosphere to push their messages. The era of blogging as a utopian discussion group of idealistic chatterers is fading away as blogging becomes another tool for corporate communications and advertising.
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