Saturday, November 03, 2007
Google gets Myspace
A couple of weeks ago we discussed how Microsoft invested a large sum of money in Facebook and beat out Google for that small share. Well, I've found an article on Forbes.com and it describes how Google has now gotten Myspace on their side. Google is starting something called "OpenSocial" which I had a hard time understanding what it is but it is an application that is used on different social networking sites."OpenSocial will allow developers to build tiny applications that can be used
across many social networks, boosting traffic and advertising on their
sites. Google and MySpace said the main benefit of the platform to
developers is that it standardizes how applications are created. "
From my understanding of the article, the entire point of having Myspace join Google in the OpenSocial project is advertising dollars. Going through these different websites to add something to your Myspace page makes people see more ads which brings in money to all of the above mentioned companies.
Labels: Google, myspace, opensocial
