Tuesday, October 07, 2008
Virtual Cupcakes Make Me Hungry
"The basic premise for virtual good sales is that they are bite-sized and
therefore people are more willing to make small purchases instead of large
purchases; ie. you'll buy a candy bar but not a car.
Rob called this
approach "snack food" which appeals to the new generation of"digital natives",
people who have far more communication with online/connected friends then they
do with people in real life."It's confirmed, the world is now living in an illusion. A digital economy is "based on electronic goods and services produced by an electronic business and traded through electronic commerce." Viximo, a virtual goods provider has grown and is growing immensely because of this new form of gifting. So far this year, Facebook has made $34.5 million in virtual goods revenue.
In a declining economy, how can people possibly spend so much on an illusion and still manage to complain about inflating gas prices. I think a reorganization of priorities needs to occur.
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