Wednesday, November 01, 2006
Paper Cuts
In the article Paper Cuts by Edwars Wasserman he talks about how some many people are losing their jobs. Journalist students back from their internships are not going to have a job and are told to go to law school instead. "That was even before the latest wave of job cuts. Last month, seven major papers -- The New York Times, Boston Globe, Philadelphia Inquirer, Philadelphia Daily News, San Jose Mercury News, Newsday and The San Francisco Chronicle -- announced that they were eliminating newsroom slots, some 450 in all." This is a huge amount of peole losing their jobs. Also, reporters are getting cut and without them we can't get reports on anything that might be important to us. "The Philly papers and San Jose will lose 15 percent of their journalists. That's huge. The implications of the cuts are huge, too." This is yet another huge lose for a lot of journalists, fifiteen percent is a lot of cuts. It seems that the only one that is doing good is the Chronicle, they are definitly profitting and are above the industry. "Slumping share prices, declining readership, demoralized employees and a steady retreat from the musty idea that they have a special duty to a self-governing people. Instead, we get layoffs from the country's best news organizations at the very moment when the public's need for strong, aggressive reporting about a perplexing and increasingly perilous world has never been greater." They also state that the Internet is a huge reason for the cuts becuase a lot of people are referring to the interent over reading the newspaper. Also that the new generation of kids don't have any interest in reading the paper. "In news and entertainment, ad support is now an issue. Advertisers themselves want to target messages with precision and measure effectiveness. Some are storming the fence between content and commercials; others are finding dedicated advertising channels -- from Craigslist to the Home Shopping Network -- cheaper and more effective than traditional media. It seems that it is a lot cheaper to do things on the internet then the newspaper becuase in the newspaper you have to pay for ink, and paper. Personally I never read the newspaper but when I go on the internet and see someting interesting I will read it.
